Sustainable Fashion Inspired by the Heroines of the Seventh Art

The inspiration for this collection stems from the connection between women, cinema, and sustainable fashion. Within the fascinating world of cinema, we find inspiration in iconic Western films, a genre traditionally dominated by male heroes and protagonists. However, this collection twists the script by paying tribute to the women and actresses who, with their talent and presence, have left an indelible mark on the history of cinema.

Each garment reflects the strength, courage, and elegance of these women, fusing characteristic elements of Western cinema, such as earthy tones and durable fabrics, with a modern and sustainable approach. This tribute not only highlights their importance in cinema, but also their role as an inspiration for conscious and environmentally friendly fashion.

Sustainable fashion is the common thread throughout this collection, which celebrates pioneering women both on and off screen. These garments not only tell stories but also promote responsible consumption, using eco-friendly materials and ethical processes that respect both people and the planet.

The Role of Women in Fashion and Film

Throughout history, both fashion and film have been platforms for women’s expression and empowerment. In both industries, women have left a profound mark, using their talent, creativity, and vision to redefine standards and challenge social norms.

Women as Icons in Cinema

Cinema has been a mirror of society and often a reflection of prevailing gender roles. However, many actresses, screenwriters, and directors have struggled to portray authentic stories that celebrate the strength, complexity, and diversity of women. Iconic films starring women have inspired generations, and these stories have also influenced fashion, bringing styles and trends from film to runways and wardrobes.

• Women of Western Cinema: Although this genre has historically been dominated by male characters, women have played pivotal roles, displaying courage and resilience in a difficult environment. Their simple yet characterful clothing remains a source of inspiration for modern fashion.
• Actresses as style icons: Icons like Audrey Hepburn, Katharine Hepburn, and Marlene Dietrich not only broke barriers on screen, but also revolutionized fashion with their unique style.

La Moda como Herramienta de Empoderamiento

La moda no es solo una cuestión de estética; es una forma de comunicación que las mujeres han utilizado para expresar su identidad, desafiar las expectativas sociales y reivindicar su independencia. Desde el uso de pantalones en los años 20 hasta los diseños sostenibles actuales, la moda ha acompañado los movimientos de empoderamiento femenino.

• Vestimenta como símbolo de liberación: En diferentes épocas, las mujeres han usado la moda para reflejar su lucha por los derechos, desde los corsés abandonados durante el movimiento sufragista hasta las prendas unisex que desafían las normas de género.
• Diseñadoras líderes: Mujeres como Coco Chanel, Vivienne Westwood y Stella McCartney han liderado la industria, promoviendo ideas innovadoras como la sostenibilidad y la inclusión.

Líderes de Cambio: Mujeres Valientes y Empoderadas

En esta colección de moda sostenible, presentamos a la mujer como una heroína moderna, una figura clave en este tiempo de cambio, revolución y transformación social. Inspirándonos en las películas del género Western, reconocemos que incluso en esos relatos dominados por hombres, las mujeres comenzaron a emerger como personajes fuertes y complejos, dejando atrás los roles de sumisión para asumir papeles activos y revolucionarios. Cada diseño, incluido el vaquero sostenible, refleja esta fuerza y transformación, combinando estilo atemporal con un enfoque ético y consciente.

En el Western clásico, las mujeres simbolizaban resiliencia en medio de un entorno hostil. Eran maestras en adaptarse, encontrar soluciones y sostener comunidades, demostrando una fortaleza que ahora reinterpretamos en cada diseño de esta colección. Este espíritu intemporal se refleja en nuestras prendas sostenibles, que no solo representan resistencia, sino liderazgo en el cambio hacia un mundo más justo y consciente.

El Feminismo como Bandera de Inspiración

Hoy más que nunca, el feminismo es el motor que impulsa una revolución global y también una nueva forma de entender la moda ética. En esta colección, celebramos a las mujeres que son rebeldes, valientes y poderosas, aquellas que luchan por la libertad, la igualdad y la justicia, armadas no con violencia, sino con el poder del amor propio, la sororidad y la determinación.

Fabrics that Inspire Sustainability

In this limited collection, the heart of our garments is the fabric of Infinit Denim, produced in Spain under strict sustainability standards. This innovative material combines recycled and organically produced fibers, significantly reducing its environmental impact. Furthermore, only essential chemical compounds have been used in its manufacture, ensuring that each garment is responsible for the environment and the health of those who produce it.

For our shirts, we have adopted a zero-waste philosophy. We use leftover fabrics from previous collections, demonstrating that in our creative process, nothing is thrown away; everything is transformed. This approach not only reinforces our commitment to sustainability but also gives new life to materials that would otherwise fall into disuse.

Each piece in this collection is a reflection of our commitment to a more ethical and respectful fashion, where quality, creativity, and care for the planet go hand in hand. With each garment, you not only wear a unique design, but also a powerful message: the future of fashion lies in sustainability.

Zero Waste Pattern Making: Innovation and Sustainability in Design

At CRUCA, we’ve implemented the Zero Waste pattern making technique for our shirts in this collection, reaffirming our commitment to sustainable and responsible fashion.

Zero Waste pattern making is an innovative design technique that seeks to maximize the use of fabric during garment production. Instead of discarding leftovers, every inch of material is used to create unique and functional pieces, thus eliminating the generation of textile waste. This practice not only reduces the environmental impact but also promotes more ethical and conscious production.

The result of this technique is exceptional: shirts made with a unique design, full of beautiful and creative details that reflect the care and dedication at every stage of the process. These garments stand out not only for their aesthetics but also for their history and for representing a sustainable alternative within the fashion industry.

We would especially like to thank @cris.ti_more for their invaluable support in developing this pattern making.

We continue to learn, innovate, and champion fashion that cares for the planet, promoting techniques that transform the future of the textile industry.

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Acknowledgments

We would like to recognize all the people who made this collection possible:

Photography and video: @mariasanduran

Makeup: @tuli_muah

Assistant: @Cris.ti_more

Model: @Lizi_dona

Boots: @suelashoes